VisitBritain launched the GREAT Britain Campaign over 3 years ago to promote the UK and invite international tourists to come and visit. Now entering its fourth year, the campaign has performed well on an international level and over the next two years is set to bring in over £200 million from tourism related spending. That’s great news for Compass Holidays as we are looking to develop and grow our international appeal for our UK tours namely Cornwall, the Lake District and The Cotswolds.
And what’s more, the next few weeks will see Visit Britain launch the Countryside is GREAT campaign. It is a £3 million campaign showcasing the beauty of Britain’s countryside; from Cornwall to the Lake District, Pembrokeshire to the Scottish Highlands. £4m of advertising space has also been secured in Heathrow airport to promote travel from London and continuing to work with regional gateways such as Manchester and Birmingham to spread valuable inbound tourists to the nations and regions in record numbers.
If you are thinking about enjoying a UK break, take a look at what our sisiter company Compass Holidays has offer at www.compass-holidays.com. If you are looking to walk the Cotswold Way this year, we can transfer your luggage, please see www.carryabag.co.uk for more information. We would love to welcome you and show you how the Countryside is GREAT!
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