When you hit your 125th Birthday (yes, there is a one in front of the twenty-five), how are you going to celebrate? After various themed girly soirees, civil dinner parties with the parents and romantic weekends away, it’s got to be time for an image re-invention…and that’s exactly what Diet Coke have done to commemorate theirs!
Hitting stores next month is the limited edition stylish and sexier (might I add) Diet Coke! The new look design focuses on the ‘D’ of Diet and ‘K’ of Coke, with a blown up image of both. The chic design has been criticised for barely showing the name, but as the worlds most recognised soft-drink – the branding speaks for itself.
With rumours that samples are being shipped to fashion and design trendsetters, how will the sleeker image go down? Well as an almost all-female office, full of Diet Coke breaks, we love it! I for one will be excited to see it sitting on my desk next month!
Comments